We were delighted to be notified this week that we have made it to the finals of the Travel Marketing Awards 2012, in the Best Use of Viral Communication category for our advergame – Happy Days – for Butlins 75th anniversary. The game has been recognised by a group of esteemed judges including Andrew Shelton,
{EAV_BLOG_VER:13004229cc650fcd} Objective: In 2011, Butlins are celebrating 75 years of family holidays. As part of their marketing activities around this special anniversary, they wanted to create a family friendly online game set in a virtual version of their resorts which would appeal to the whole family and show off the resorts’ facilities. Activity: In response
It is with great pleasure we bring to you our second campaign for travel giant, Expedia. After first working with Expedia last year, we have just finished our second viral game for them – Around the world with Cornelius J Expedieus. In this game, Cornelius J Expedieus, world famous explorer extraordinaire, has just made the