Client:
Prize Boom
    Domain:
www.prizeboom.com
Description:

This viral campaign is two games in one and is reminiscent of some classic fairground stalls. In the first game you must hook ducks and meet the target score to proceed to the bonus round. The bonus game is a duck shoot where you must aim your rifle and fire at the moving targets. You might even see some cuddly toys which are quick movers but offer you lots of points if you can hit them.

As the game progresses, more variety is introduced to the levels and this encourages consumers to stay on-brand for longer. Look out for pirate ducks who are bad news for your score. Sailor ducks score big but old boots are worth nothing at all.