Microsites are a vital tool in any high-visibility eCommerce campaign. They allow the development of specific, product-focused marketing in a flexible, dynamic manner.

A microsite is a website developed to target one particular product, service or campaign. Their applications are diverse - they can capture marketing information, offer product samples, enhance brand awareness, produce highly targeted sales enquiries, or deliver an audience to a limited, seasonal offer.

Larger brands often produce microsites for each of their product lines in order to associate each one individually with a highly specific visual style. Product-targeted microsites also provide the user with the accurate, relevant information they seek as rapidly as possible, thus reducing attrition rates and enhancing customer retention.

TAMBA Internet has extensive experience delivering high quality microsites on tight deadlines. We work with some of Britain's leading brands and organisations. Previous microsites include those for market leading FMCG brand, Harris Paintbrushes and international relief agency, World Vision.

If you're a brand manager seeking to produce a breathtaking microsite for a B2C or B2B audience, or if you're interested in finding out how to use microsites to produce outstanding commercial results, contact one of our specialist consultants on 01543 495 888 or via email at microsites@tamba.co.uk