CD-ROMS; A SUCCESS IN B2B AND B2C MARKETS ALIKE

Like websites, CD-ROMs have a large number of applications in the business world. Unlike websites, they can be viewed offline and by those without an Internet connection, thereby reaching a far larger potential audience. With no download required, CD-ROMs are an ideal medium for distributing substantial amounts of information such as detailed images or large multimedia files.

Some of the potential applications of an interactive CD-ROM include:

• Standalone products for sale to the public
• Inductions and interactive internal company training guides
• Company showreels
• Annual reports and stakeholder reports
• Multimedia product and service demonstrations
• Interactive knowledge bases e.g. brochures and catalogues

A CD could include audio soundtracks and voiceovers; integrated video; dynamic components such as randomised questions with which the user can be involved.

Our most recent interactive CD-ROM project was for Harris Paintbrushes and is soon to be sold in the biggest DIY outlets in the UK. This unique product allows the company to showcase its products in a visually striking manner, whilst entertaining the potential customer and offering valuable consumer advice.

If your company would benefit from an interactive CD please contact us today on 01543 495 888 or complete our quotation request form.


Harris CD-ROM